How has Ma French Bank increased user satisfaction thanks to its customer service?

01/07/2021

How has Ma French Bank increased user satisfaction thanks to its customer service?

Ma French Bank revient sur la mise en place de son Callbot

Ayant reçu plus d’un million d’appels au cours de l’année 2020 suite à leur succès grandissant, le service client de Ma French Bank cherchait une solution pour pouvoir répondre à toutes les demandes tout en conservant la meilleure satisfaction client possible.

Pour cela, la banque souhaitait une solution qui réponde au premier besoin d’un client : la rapidité de réponse. De plus, l’automatisation était devenue indispensable pour leur service client car les indicateurs n’étaient pas satisfaisants : niveau de qualité de service, capacité de traitement des tâches… Ma French Bank souhaitait donc avoir un outil qui permettait de répondre rapidement à l’immense majorité des clients qui les contactaient et d’avoir de nouveaux KPIs en adéquation avec les objectifs du secteur bancaire.

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